Observation Social Technology and data 

Travel app targets millennials in China with features for young solo tourists, particularly women

Travel à la Carte stores everything needed for a trip in one central place and includes a multi-functional digital wallet and an AI-powered assistant Created by two Czech sisters and their friend, the app is targeting Chinese travellers first, with adventure trips to Laos and Vietnam proving popular Ivana Hronova and her sister Olga Grillova’s first trip to Cuba started off as a nightmare. Their flight landed in the evening, the local system did not recognise their credit card and they found themselves wandering around Havana for hours looking for…

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Content Destination Media and OTA Social 

Berlin and Other German Cultural Hubs Grow Popular With Chinese Travelers

As Chinese travelers increasingly seek out cultural tourism, destination marketing organizations would do well to boost visibility for museum institutions and historic landmark sites with this segment. VisitBerlin’s effort is case in point Faye Chiu With a thriving art scene, three world-class opera houses, over 1,500 theatres, and more than 175 museums, the stature of Berlin as a European cultural hub is undeniable. In addition to ranking among Europe’s top three destinations, the German capital continues to grow in popularity with Chinese travelers, as new data from the European Travel…

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Destination Media and OTA Report Technology and data 

Alipay grows overseas with China outbound tourism

As Chinese consumers increasingly vacation overseas, their beloved mobile-payment apps are following them, says a report released jointly by U.S. research firm Nielsen and Alipay. That’s making it easier for travelers to make purchases and conduct other business while abroad. But the ability of mobile-payments apps to ride the China outbound tourism trend doesn’t benefit only consumers, according to the report, which was released Monday. More than half of the businesses surveyed saw an increase in both the foot traffic in their stores and the size of transactions made by Chinese travelers…

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Airline Destination Hotel Media and OTA 

Ctrip and Sicily Boost Tourism Co-operation with Strategic Partnership

Ctrip, the largest online travel agency in Asia today announced a strategic partnership with Sicily that promises to bring a bigger share of the world’s largest outbound tourism market to the Mediterranean island. In the presence of Michele Geraci, Undersecretary of State for International Trade and Investment Attraction at the Ministry of Economic Development, Ctrip Chief Marketing Officer Bo Sun, the Region of Sicily, represented by Gaetano Armao, Regional Councilor for Economy and Vice-President of the Region of Sicily, and Lucia Di Fatta, General Director of the Regional Department of Tourism, Sport and Entertainment, on behalf…

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Content Destination Hotel 

Argentina prepares ‘Hilton welcome‘ for Chinese visitors

If the way to a man‘s heart is through his stomach, then maybe the same applies to China‘s growing number of globetrotters. Argentina is banking on the old adage to attract more Chinese tourism, and the strategy is part of the Hilton Huanying program that derives from the Chinese word for “welcome.” The program is backed by research that revealed the preferences of today‘s Chinese travelers, including starting the day with a traditional breakfast featuring a range of rice congee, steamed buns, shrimp dumplings and hard-boiled eggs, among others. The…

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Hotel Media and OTA 

Hotelbeds launches Chinese domain

SHANGHAI, 18 June 2019: Hotelbeds has recently launched a China-based hotel extranet solution for hoteliers in China. Effective Monday, China-based hoteliers will have access to a Chinese domain version of MaxiRoom, the Hotelbeds free hotel extranet that was launched in 2015. MaxiRoom is designed to control and maximize hotel occupancy rates through Hotelbeds’ distribution channels in a faster, smarter and easier way. Chinese hoteliers will be able to access MaxiRoom via the Chinese domain  https://www.maxiroom.cn  which allows access to Maxiroom without facing any restrictions and is in Chinese. Hotelbeds head…

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Destination Media and OTA 

Rijksmuseum App Redesign Enhances Chinese Experience

With a complete smartphone app redesign, the Rijksmuseum in Amsterdam is now even more accessible to Chinese visitors.  In addition to providing Chinese-language multimedia tours, the app redesign allows users to browse and save 340,000+ artworks in Rijksstudio. Available on the App Store and Google Play, the app allows museum-goers to create a tailored exhibition itinerary. With the simple press of a button, the institution’s interactive floor plan and navigation system guides guests to handpicked masterpieces as well as to gift shops and cafés. To sweeten the deal, shoppers get a 10% discount…

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Airline Destination 

Brunei airline caters for growing Chinese visitors with multilingual booking website

The Royal Brunei Airline (RB), the sultanate’s national carrier, hoped to facilitate the growing interest of travellers from China and other East Asian countries into the country. Its website has recently added simplified and traditional Chinese language options, as well as Korean and Japanese, and will be adding two more languages in due times. Deputy Minister of Finance and Economy Hj Abdul Manaf said in an interview with Xinhua on Wednesday that the Brunei Tourism Development Department is continuously working with other relevant agencies including RB and travel agents to…

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China outbound tourism trend 2018; the beauty and uniqueness are the primary consideration

A survey by Nielsen shows that for Chinese tourists who are generally well-off, tourist attractions and the travel experience are more important factors than the costs that might be incurred. 56% of the respondents expressed that the beauty and uniqueness of a given destination is their primary consideration, while 47% stated that safety of the destination would affect their travel choice. 45% said that they would consider the ease of visa procedures, and 35% felt that it is important that the locals at the destination make them feel welcomed. The…

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Content Destination Media and OTA Report Social Technology and data 

Infographic: The new engine driving Chinese outbound travel

Alipay, in collaboration with US polling company Nielsen, has discovered that Chinese tourists from second-tier cities have become the new engine driving the Chinese outbound tourism market, as part of their study dubbed, ‘Perspective merchant and consumers: from 2018 trends of Chinese mobile payment in outbound tourism’. After surveying more than 2,800 Chinese travellers and over 1,200 overseas hospitality and retail organisations, the mobile payment firm revealed that 38% of tourists from these second-tier cities travelled to Europe in 2018, surpassing the proportion of respondents from first-tier cities for the…

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